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or decades, motorcycle dealerships have held chili and barbecue cook-offs, melding motorcycles with outdoor cooking. No one has ever created a series of food events held during the large motorcycle rallies like Sturgis and Daytona Beach Bike Week.


Until now. The Road Grub Throwdown is a series of food competitions held at some of the largest motorcycle events in the country. Competitors sign up here or in person to pit their culinary kung fu against each other in their choice of one or more events held during each day of the rally in question. You don’t need to bring your own rig; just ride up with a bag of ingredients, fire up your grill at go-time, and cook up your creation for the judges before time runs out. We even provide the grills for you to cook on.

A Road Grub Food Show consists of 10-15 contestants cooking food for time to be judged both by a panel of three judges and possibly a people’s choice award. The theme for each day changes; one day may be chili, one may be hot wings. You decide which battle you want to fight. If you’re really feeling froggy, you’re more than welcome to enter multiple competitions.

Each entrant gets a 10×10-foot space for setup and uses the outdoor cooker and utensils provided. Prizes are awarded for the top three entries in each competition, each day.

Each competition has two top prizes, a daily and th overall Grand Prize for the highest point total for the week as awarded by a three-judge panel. The panel consists of two culinary professionals and a well-known custom motorcycle builder or other motorcycle personality.

If that’s not enough, be sure to check out cooking demos by our sponsors, spotlights on local restaurants, and browse all the killer toys and grub items in our vendor area.


Questions? Contact Us

Meet the Team

Mark Masker
Co-Founder, Chief Creative Officer

Mark has written for national motorcycle magazines and websites including Hot Bike, Street Chopper, Baggers, and ATV Rider for almost two decades. In 2010, he branched into food writing for Dave DeWitt’s Fiery Foods & Barbecue Central, creating content for both that brand and burn-blog.com, of which he is the managing editor. He’s also a KCBS certified barbecue judge. In 2014, he started entering food competitions. Through his work at the National Fiery Foods & Barbecue Show as well as his own competing, he learned the basics of producing a food show.

Dave Roe
Co-Founder, Chief Marketing Officer

Dave has worked for the motorcycle industry for over 18 year in the publishing and now digital marketing realm. He was an Associate Publisher for Hot Bike, Baggers and Street Chopper and now is a Sales Director at Digital Throttle where he continues to focus on the Powersports and Outdoor world. Dave is a motorcycle, car and food enthusiast. Although he is a novice cook, he can make some really mean dishes and when there is a cookout at his place friends are knocking down the door.

Hans Wressnigg
Brand Manager

Hans has designed websites and managed brand identity for a number of major food industry event companies. He was the media manager for National Fiery Foods & Barbecue Show where he administered a family of websites and lead multimedia marketing campaigns. He has contributed to events for Blue River Productions including Southwest Chocolate and Coffee Fest and Lavender in the Village. When he’s not staring at too many open windows on his computer, Hans enjoys cooking and being outside.